routinefrei

We take over your website and make it visible.

Last updated: July 23, 2026

For restaurants, practices, trades businesses and other local businesses: we take over the domain, hosting and maintenance of your existing website, check the technology and make sure you are found on Google. Plus a fixed contact person in Hamburg and an easy-to-read report every month. Your domain remains your property.

We work with common systems such as WordPress, website builders and static sites. Whether your website can be taken over is something we clarify in the first conversation, before you commission anything.

Sound familiar?

  • Someone built the website years ago and can no longer be reached. Login details are scattered, and nobody dares to change anything.
  • Opening hours, the menu or consultation hours are out of date: the website says something different from Google.
  • On a phone the site loads slowly or looks broken. People looking for you land on portals and directories first instead of on your site.
  • Every small change costs agency hours or weeks of waiting. So everything stays as it is.

What happens in a takeover

You give us access to the domain, hosting and website. We organise and back up everything, carry out a technical audit and fix the most important issues: load time, display on phones, search engine basics and your Google Business Profile. After that we look after the site on an ongoing basis and send you a short report every month with visitor numbers and the next steps.

Two Hamburg businesses show that this works: for the restaurant Levant Hamburg we run the website, cookie-free visitor measurement and reservation requests. For AlsterSURFER we rebuilt the website, and the proven booking flow stayed untouched. More on this in our references.

This is intended for restaurants and cafés, practices, trades businesses, law and tax firms and other local businesses whose website needs looking after. What this looks like in hospitality is described under AI automation for hospitality and in the guide Getting your restaurant seen online (in German), for practices under AI automation for medical practices.

What is included

Taking over domain and hosting.
We collect the access details, sort out contracts and move things where necessary. Everything is documented, and the domain stays registered in your name.
Technical audit.
Load time, display on phones, broken links, security basics and data protection basics. You get the findings written up in plain language.
Basic search engine optimisation.
Proper page titles and descriptions, a clear structure and the terms people in your city use to search for you.
Google Business Profile.
Opening hours, photos and details match everywhere. The profile is maintained so that you show up well in local search and on Google Maps.
Ongoing maintenance.
Updates, security, backups and small changes to texts and images: a new menu, changed consultation hours, a holiday notice. One contact person when something is stuck.
Monthly report.
Visitor numbers measured without cookies, the changes made and a suggestion for the next step. One page, without jargon.

How the takeover works

  1. Analysis. In the free initial consultation we clarify what you have and what you need. Then we review access details and contracts and carry out the technical audit.
  2. Setup. We take over the domain, hosting and website, fix the most important findings from the audit and bring the Google Business Profile up to date.
  3. Support. Website maintenance keeps the site up to date and secure. You send change requests informally by email, and you receive the report every month.

Or would you rather start fresh?

If the old site can no longer be saved, we build a new one: a website that looks like your shop, with the old addresses properly redirected to the new site. Whether a takeover or a new build makes more sense is something we tell you plainly in the first conversation.

Frequently asked questions about website takeover

Who owns the domain when routinefrei manages it?

You do, and that doesn't change. The domain stays registered in your name; we only manage it technically. If you end the collaboration, we hand back access details, documents and the website in an orderly way.

Does a takeover also work with website builders such as Wix or Jimdo?

In most cases, yes. We work with WordPress, common website builders and static sites. We check special cases and custom builds in the initial consultation, before you commission anything.

How quickly does visibility on Google improve?

Technical improvements such as load time and mobile display take effect immediately. Changes in Google rankings usually take several weeks to months. We do not promise rankings; the monthly report shows how visitor numbers and visibility develop.

What is in the monthly report?

On one page: visitor numbers (measured without cookies), the changes of the month, the status of your Google Business Profile and a concrete suggestion for the next step. Written in plain language, without jargon.

Do we have to cancel our current hosting provider or agency right away?

No. We first review contracts and access details and then tell you what is worth changing. Often the existing hosting simply keeps running, and we only take over the maintenance.

Tell us about your website

The address of your website is enough to start with. Homam takes a look and gets back to you personally with an assessment of what should be improved first.

The record is deleted in the next daily deletion run after 180 days, unless it leads to an order (statutory retention periods then apply). Please do not send special categories of personal data or confidential documents.